Xbox is rebranding to XBOX | Spyke

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Xbox is rebranding to XBOX

Xbox is rebranding to XBOX

https://www.theverge.com/news/931918/microsoft-xbox-rebrand-capsOpen link View original on feddit.org

124

Better than their runner-up choice which was probably Microsoft XCopilot OneBox Pro.

89

ApeNo1 reply

Or XCox for short.

26

Shrouded0603 reply

Is This real?

1

sh.itjust.works

https://archive.ph/E2c62

Asha Sharma, Xbox CEO, ran a poll on X earlier this week, asking fans whether Microsoft should use Xbox or XBOX. The results were in favor of XBOX,

Bold move asking for branding advice from that platform specifically

64

XBOXY MC BOXFACE was already taken?

32

CAPS LOCK IS CRUISE CONTROL FOR ~~AWESOME~~ COOL.

61

Prathas reply

Wow, I haven't read that sentence in a long time...

13

Where does it come from?

3

Prathas reply

The 2000s, haha. Actually, now that I recall, @[email protected], it's ~~AWESOME~~ "COOL."

BUT CLOSE ENOUGH.

6

Mnem667 reply

sh.itjust.works

Wasn't that a bit on bash.org?
Apologies, I mean
WASNT THAT A BIT ON BASH.ORG?

4

Skullgrid reply

pour one out for a real homie

1

toynbee reply

I don't know where it comes from, but I first saw it on bash.org, now defunct.

4

teft reply

bash.org, now defunct.

https://bash-org-archive.com/

4

toynbee reply

Yeah, there are several repositories that seek to replicate it, but at least last time I looked they're not particularly searchable. Another lemming did demonstrate that you can download the data and grep through it but I haven't been motivated to do so yet.

2

PhoenixDog reply

Cruise Control for COOL. Not Awesome. The alliteration is the point.

6

evidences reply

FUCK

1

Sarah Valentine (she/her)

lemmy.blahaj.zone

Some braindead MBA had to justify his salary somehow, I guess.

51

ApeNo1 reply

They probably only had an Mba.

16

Wait, i thought it was XBOX. Did it used to be or something?

28

Ephera reply

The use of all caps for Xbox is a return to original form, though. Microsoft’s first Xbox logo for its console was all caps, and the company has favored using similar capped versions for the Xbox 360, Xbox One, and Xbox Series X / S console logos.

22

Mac reply

Commenters read the article challenge:
Impossible

11

Ephera reply

The funny part is that upon reading your question, I figured surely the Wikipedia page would have that information. Then I saw that it said in the first few words:

Xbox (stylized as XBOX)^[2]^

...which links back to the same article. Which is how I found out that the article answers your question. 🙃

3

Mac reply

Hahahaha that's hilarious 😂

2

xXx_BO_xXx

27

sh.itjust.works

TIL that Xbox is case-sensitive

16

sh.itjust.works

Great, now every time I say XBOX, I have to shout it

15

XLOP

11

one_old_coder reply

Pronounced "shlop" in China, perfect!

2

just give me my verification cans already

10

sh.itjust.works

9

🇰 🌀 🇱 🇦 🇳 🇦 🇰 🇮 reply

"Well sure!"

"But I couldn't before!"

8

DominusOfMegadeus reply

sh.itjust.works

This play has everything

2

Don't yell please!

8

sh.itjust.works

I will now pronounce it as ex-bo-ex

8

Elvith Ma'for reply

Ex-Be-Oh-Ex

6

fartsparkles reply

Kiss bo kiss

3

Big if true.

7

groundbreaking

5

discuss.tchncs.de

I rolled my eyes so hard they went into my skull

Microslop just can't name things, I've accepted that, but now they managed to look stupid even while technically leaving the old name

4

RightHandOfIkaros reply

Its bad that the trademark and branded logos match again?

1

And it now reads as XSLOP.

3

And then most style guides (and human beings) will just change it back. Like they already do with "Game Freak" and others. 🤷‍♂️

2

Those maniacs finally did it!

2

perishthethought

MSlop has a long history of poor names for things, so sure. Whatever...

2

The brand is saved!

2

why not Xbox Series One U

1