Exactly. The right dictates the battlefield, and the left obediently marches onto it. We follow like their lapdogs and push back against their own agendas instead of forging ours. This always happens. Instead of setting our own agenda - focusing on worker issues, wages, housing, and healthcare - we keep reacting to right-wing provocations. Now left-wing politics is all about what it's against than what it’s for. The core of our platform should be based on our economic and environmental prospects and policies rather than playing up culture wars that are secondary to the issues at hand.
Whereas, Jordan Petersen and Joe Rogan are talking about how to actualize yourself as a person, the tension between "free speech" and corporate overreach and government censorship, and other things that a lot of people care about
This is a crucial failure on our part. Right-wing influencers make their followers feel empowered - like they’re unlocking hidden truths about the world. Meanwhile, too many left-wing influencers have taken the approach of "my morals are better than yours" rather than educators or motivators. If we want to win, we have to stop lecturing and start leading.
There's also a significant factor that malicious people invest tons of money into promoting the right-wing thought leaders
I agree, but that doesn't mean left-wing populism is doomed. Leftist movements have thrived without major funding because they connected with people’s material concerns. Instead of relying on corporate funding, we should be building mass grassroots networks, leveraging crowdfunding, and focusing on organizing rather than just content creation. There are already people like Bernie Sanders who represent our sentiments on the grander stage, however where are his supporters? They're mute in comparison to the right-wing supporters.
There are already quite a few left-wing content creators and influencers, but they're responsible for the same moral gatekeeping i criticized earlier. We need the Ben Shapiros and the Charlie Kirks of leftism.