‘Fargo’ and ‘Alien: Earth’ Creator Noah Hawley Says YouTube Is His ‘Biggest Competition’: ‘You Are Losing Eyeballs to Things That Are Free’
‘Fargo’ and ‘Alien: Earth’ creator Noah Hawley calls YouTube his biggest competition, talks AI and interpreting known brands.
https://variety.com/2026/tv/global/fargo-alien-earth-noah-hawley-youtube-canneseries-1236730351/Open linkView original on piefed.social
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For me, it's the fact that every major platform, be it streaming services or the major movie studios (sometimes the same thing), is owned and controlled by greedy, unethical people seeking short term, personal profit and actively working against the best interests of their content creators and society as a whole.
If it's free, I can bypass ads, and I can donate directly to the creators... that's preferable.
I’ll say now that Paramount (Larry Ellison and his sock puppet of a son David) are going to now own WB, I’ve never felt more sympathetic to media piracy.
Paramount is one I am having the hardest time with dropping because I love Star Trek so much. They are my comfort shows that I can watch over and over and over again without getting bored. So I’ve been borrowing the Blu-rays of seasons from my local library, ripping the discs, and I’m setting it up to watch on my living room tv.
All this nonsense Ellison/Paramount has been up to is so gross.
Same
I’m waiting for garage sale season to see if I can buy them without paying paramount any money.
Been feeling this way too. I was looking forward to seeing what James Gunn does with DC. Now I hope he fails, or at least I won’t be paying to watch his movies and shows.
Ongoing negative selection makes yesterday's options look ethical/affordable.
Yeah this feels more like Hawley sucking up to the big wigs so Alien: Earth gets another season
Linux, and variations of it, dominated every device, because you can download the OS for free and use it without issue. Blender is one of the biggest 3D modeling tools, because it's open-source and free. DaVinci Resolve, GIMP, and other Adobe replacements, are steadily becoming the standard tools because they are freely available and people are sick and tired of greedy subscriptions. Corridor Crew put out new greenscreen tech for free to a very hungry audience, and it may end up as the de facto keying technology for years to come.
People want free. People demand free. The internet has been founded on the concept of free since its inception: information wants to be free. If you are not offering free, you are in the way, and that monopoly will fall over eventually to your free competitors. You cannot possibly beat free, especially when the ecosystem is well-established and maintained.
I'm posting on Lemmy, and hopefully, everybody here already knows this.
People want convenience and functionality more than no cost.
Spotify and other music subscription services have marginalized music piracy. For video Netflix made a huge impact while they had a lot of content and low prices. If you have to subscribe to three services instead of one, piracy becomes more popular again.
DaVinci resolve is not open source. If you want pro level features like HDR 10-bit colors and other features, it costs around 300 €$£.
GIMP is only used because it’s free.
Affinity Suite is the best replacement for photo, vector, layout.
I didn't say it was open-source. Most of its features are still free, though, and paying $295 for fully-functional video editing software is much better than the alternative.
Software like OBS are free and open-source, which is why it's the de facto video capturing software. Eventually, we'll end up with free, open-source, robust video editing software that can compete with DaVinci. For simple work, there's already software out there, like Shotcut.
I think the gradual commercialisation/enshittification really staved it off for a while, but people are now very much fed up with everything being a subscription, a brand, a license, etc. Also helps that all that software has had time to mature and grow beyond proprietary options, especially with the increase in programmers.
I was taking a plane recently, looked out the window at the airport, and I just saw brands everywhere. Every airport utility vehicle had some giant brand logo on it. It's become so in-your-face.
Hopefully the digital changes lead to something in the physical world too. I think people have had enough, they just need to see the alternatives.
If the economy was functional and I was paid correctly and media was priced right. Id buy it. But it's not.
Exept youtube isn't free at all…
I'm just not really into that style of media anymore. Big bloated projects with crazy special effects are cool and all, but the writing is so subpar I'm almost immediately taken out of the immersion. There are still a few shows that are alright, but I no longer search out for the good stuff when it requires so much effort.
What? You don't like bean mouth on every Pixar creation now?
Wheel of Time was doomed from the start.
They did everything they could to drive away the book fans and then wondered where their audience was.
Wheel of time was dogshit.
Alien: Earth's biggest competition is its own decision to make all its characters children in adult bodies. Real weird. Killed the show for me.
Except I would die for Smee.
He was probably one of the best on that show.
Remember when TV used to be free?