Really glad that the BOS Nation FC stuff is behind us. I actually don't hate the name as much as some others I have talked to (it is an anagram of Bostonian), however, the marketing on top of it was just awful.

The game at Centreville Stadium that I went to was a lot of fun, despite going down 3-0 in the first 10 minutes. The stands were mostly full, and the chants/etc. lasted until the final whistle. I saw lots of Boston Breakers swag being sported by folks in the stadium, representing the OG woso fans in the area.

Looking forward to seeing them stay in one stadium for a whole season next year before getting a stadium to call their own in the 2028 season.

I am pleased the actual team that joined the league has been much better than what we feared when they were originally announced

This role was tested almost immediately in October 2024, when the Boston ownership group rolled out its original branding with the name BOS Nation FC and a disastrous marketing campaign whose tagline was “Too Many Balls”. (Yes, really.) After public backlash, team leadership went back to the drawing board, eventually landing on Boston Legacy FC as the team’s name and a swan as its logo. The ISA was involved in that process, providing feedback during multiple focus groups and stressing why the fandom was so disappointed in the initial branding.