They're a bunch of Christofascist assholes, unfortunately.

The Green family founded Hobby Lobby to express their evangelical Protestant beliefs and the chain incorporates American conservative values and Christian media...

Hobby Lobby is unusual among retailers in not using barcodes [for "mark of the beast" reasons or something]...

The business and its owners have been the subject of controversies and scandals including accusations of antisemitism, homophobia, LGBTQ discrimination, attempts to evangelize public schools, "efforts to deny access to contraceptives for employees," "discrimination and illegally smuggled artifacts [and] endangering employees during the coronavirus pandemic."

Source