Cracker Barrel quietly removes DEI and Pride pages from its website after logo upheaval
https://www.cnn.com/2025/08/28/business/cracker-barrel-removed-dei-and-pride-websiteOpen linkView original on lemmy.ca419
Comments71https://www.cnn.com/2025/08/28/business/cracker-barrel-removed-dei-and-pride-websiteOpen linkView original on lemmy.ca
Real hours.
I've always associated cracker barrel with "angry old white people who think black pepper is spicy" and their meaner variant, the post-church crowd. so... not particularly surprised?
Yeah, I’m more surprised they had any sort of DEI language to begin with (of course it was clearly just pandering, so).
All companies expressing any political meta is pandering.
Any adherence to a political meta isn't a testament of their values, it is a testament of their customers' values.
Companies want the money of their customers' and they will say or do anything they think will keep making them money.
If you think any company supports DEI or LGBTQ issues genuinely, I have a bridge to sell you.
Lol, I went to some chain and got the chicken Alfredo, the guy warns me it's a bit spicy. I tell him no worries, bring it on. The thing has like 6 flakes of red pepper on it. I figured he had to warn me bc some Karen complained.
More like a place near highway exits where you can get sit down service. That is really what their market is.
Dying restaurant flails wildly to try and recapture relevancy oozing away from it like blood from a stuck, bloated corpse.
Yeah, I don't really think they were doing very well even before the poutrage over the logo.
"Poutrage". Lol, I've gotta remember that one
I read it as poot-raj at first, thinking it was some borrowed French word I was unfamiliar with 😆
Will also quietly remove Cracker Barrel from my restaurant possibilities. Okay, maybe not so quietly.
Why was it there to begin with?
They have pretty good breakfast, but would only occasionally eat there.
I can't abide a breakfast that doesn't have butter or maple syrup. And they have neither.
Those strawberry cheesecake pancakes are so good. I don't think I've tasted anything better.
Last time I was there they didn't even have butter. Some margarine crap. And no maple syrup either. Just some crappy high fructose flavored watery stuff.
Just awful. I am surprised you found anything edible.
Where's RFK Jr when you need him /S
When you're traveling and you just need to hop off 95 for some food, It's better and cleaner than Wendy's, McDonald's and Burger King.
Face it, the semi-fast food and fast food landscape isn't the treat it once was.
LOL, that corporate performative stuff never meant much as far as being "allies" to anyone.
No, but it sure is telling recinding those policies at this time.
I loathe Cracker Barrel.
Why? I'm a Southerner that knows Southern food, knows what a good, family resturant is, or in some town's cases, was, and I blame them for the systematic deletion of small family restaurants across the South.
Make the food good enough and intice people with fake antiques and candy and you too can run everyone out of business with tacky crap in place of anything anyone would consider soul.
Ugh, fuck them. So tacky, fake and greedy. I feel wrong being in one, like oil and water.
I grew up in a city where anybody who is darker than a pencil avoided the hell out of Cracker Barrel. Not just because of the racist clientele, but also because the food sucked.
Aaaaand there it is.
This has to be on the top 10 dumbest moral panics in history
conservative panics to be exact. just like with the tan suit panic, the djon mustard one, gay and satanic panic, plus aids panic.
Not even close I will bet!
You can't have Cracker Barrel without crackers.
Hey guys, people didn't like the logo change. Maybe we try to get MAGA people in here?
Pretty sure the MAGA crowd was always their biggest user base. This smells more like ‘maybe if we double down, they’ll forget about the logo and come in more’.
I still find it hilarious that people think the logo change was "woke".
What do words even mean any more?
In reality: woke = having social empathy.
In their world: woke = whatever I don’t like.
Oh that's easy, woke is when uninspiring logo design
Pussies.
Welp, not goin to cracker barrel ever again.
I demand political purity from my breakfast place.
They could simply have done nothing and no one would be asking them for anything, but now they decided to kneel to bigots.
Anyone who has ever worked in a kitchen or as a server knows that they are wall-to-wall queer-friendly. If Cracker Barrel has trouble now keeping things staffed (they will), this is why.
Kitchen people are often woke af because they have had to be to survive.
Just watch me as I continue to never go to a cracker barrel ever in my life because of how fucking irrelevant they are. I don't even know where the nearest one to me would be.
Drive down a highway in any area with a decent population and it will be right off the interstate.
Lol not where I am, I just checked, it would be about a 6 hour drive into the next state. Definitely gonna rent me a car to go to the dewoked cracker barrel in fucking Idaho lol
Look around a lot of businesses are grasping at straws. They are offering specials and discounts galore, unless it is beef, produce, electronics or foreign imports. The logo change was a cry of desperation. Unfortunately they will lose business no matter what now.
The logo change was just an innocuous act of corporate blandness to simplify it. Then people freaked out because somehow a guy leaning on a barrel deeply touched them.
Must have been their turn in the barrel.
He must be a Republican Senator with all that touching.
He was touching a barrel, not a child.
...wait, maybe the barrel was very young and asking for it? Damn them young sexy curvy barrels!!
The guy is called the cracker.
Always appease the fascists and far-right nutjobs, then they will totally leave you alone once in power...
Oh, wait. They actually won't..
Very funny. Clearly the issue was "woke" and not terrible marketing decisions, and this will fix everything
another collaborator for the Hague
Someone tell Dolly.
Ah, I see going back to late 90's full blow racism. Looking forward to seeing nooses back as part of their decor then and how we'll they'll do with their only MAGA base.
This is exactly the kind of thing I’d expect from the people that ruined Brad's wife's life.
Oof, deep cut
They had a DEI page?
When do we picket?
Their primary customer base is Republicans, your picketing means nothing.
Gotta put the pointy hood back on, just so no one sees who you really are. /s
Why does anyone give a fuck about this shit restaurant…
For me, it's because they're cool with travelers staying a night, and the food is good enough.
Because the food is good.
No it isnt
Even after they kowtowed to the right?
Don't even joke like it wasn't universally disliked, I didn't care about the logo change, it's plain and boring in comparison but idrc. I eat there sometimes as the food is good.
You're falling for the propaganda that Trump made it happen or it was somehow against wokeness.
No. I'm strictly speaking about their actions. The only people who got upset by the logo change are snowflakes.
You're specifically saying the company cow towed to the right, when in fact it was universally disliked, it's just that right wing people cared way more and complained much louder.
It most certainly isn't near good
In Canada they just make cheese so this thread confused me at first
Cuz ofc they did
Corporations shouldn’t be putting that stuff up anyway. They don’t need to act like person and present cultural values.