Why do gaming companies do this?
I'm really wondering here. If you want people to actually like the game your forcing them to watch an advert on, is it really in your best interest to make the x as small as you possibly can? and likewise, do you need to force us to click said x multiple times? do you honestly think that this is how you get people to install and try games, or are the advert companies just using this to lie about the clickthrough rates?
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Why don't you stop playing f2p games? There are proper games from reputable developers.
I would prefer to believe it's the latter, but it may also be a design choice that merely reflects a general disdain for the user, rather than being motivated by actual greed or cynicism
Hanlons Razor.
You wouldn't think of having disdain for your source of income as blatant stupidity?
They are using it to lie about the clickthrough rates
This is why I have like 4 apps specifically designed to strip out the built in ads of other apps.
Doesn't Pi-Hole exist for this sole reason?
That requires spending money buying hardware. Why do that when I can do it for free?
Good way for me not to care even a pixel of these games.
Oh, they know you hate it, and they're currently thinking of new techniques that will piss you off even more.
They still get paid.