After ‘Avengers Endgame: Encore,’ Infinity Vision Might Turn Out to Be a Thing — Half of the $26M 'Avengers Endgame: Encore' earned came from theaters certified with Disney's Infinity Vision branding
https://www.indiewire.com/news/box-office/avengers-endgame-encore-infinity-vision-box-office-results-1235218955/Open linkView original on lemmy.today
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Tldr, its Disneys own self enforced theatre standard for audio and video, because the new avengers movie is pushed off actual imax screens for dune 3.