Apple raises prices on Macs, iPads, and more by hundreds of dollars
https://www.theverge.com/tech/952162/apple-price-increase-ram-shortageOpen linkView original on lemmy.worldhttps://www.theverge.com/tech/952162/apple-price-increase-ram-shortageOpen linkView original on lemmy.world
14-inch MacBook Pro: $1,999 from $1,699
16-inch MacBook Pro: $2,999 from $2,499
MacBook Air: $1,299 from $1,099
iPad: $449 from $349
iPad Air: $749 from $599
iPad Mini: $599 from $499
11-inch iPad Pro: $1,199 from $999
13-inch iPad Pro: $1,499 from $1,299
iMac: $1,499 from $1,299
M4 Max Mac Studio: $2,499 from $1,999
HomePod: $349 from $299
HomePod Mini: $129 from $99
Apple TV: $199 from $129
Vision Pro: $3,699 from $3,499
Also very strange, if you try to upgrade RAM or storage, it doesn't show you the prices, you have to click "see pricing and changes" and a new dialog window opens showing you only the price of the complete device with the upgrade you selected. It doesn't even tell you the price of the upgrade. If you want to see the others you have to go back and select each individually and open a new dialog box and do math again. So weird.
All for an AI bubble that will tank a lot of our retirement savings. Thanks capitalism.
It's rich people. AI is the current excuse. I hate this notion that if we got rid of AI we solve the issue. No, the rich people are still there and they'll find a new thing to suck everyone's lives with.
Apple users are the least likely segment to stop buying the product even if they increase price by 500$. "Expensive and exclusive" is part of the brand.
That is part of it, but not the whole story.
In the PC vs Mac story, Mac has evolved to appear to respect your privacy more than Windows.
It is also seen as an OS that gets out of your way and allows you to focus on work, while Windows is seen as a billboard of ads and annoyances.
I am not saying either is 100% true, however, this is my impression after 15 years as an IT guy speaking with users.
That’s why the MacBook Neo is putting up numbers, because it’s expensive and exclusive. /s
IME Apple phones often end up cheaper over the life of the device because they get updates for 5+ years. Not everyone needs a Pro with maxed out specs. They’re hardly exclusive, either; have you seen how common they are? Every other person in the states has an iPhone. They’re often giving them away with cell phone plans. Getting a previous gen iPhone is probably one of the best values because it’s still fast and will be supported for years to come, but it’s significantly discounted.
Dammit. Just as I was about to upgrade.
They realised poor people were starting to use their products. Oh, absolutely not...