Micron Announces Exit from Crucial Consumer Business
I assume this means their RAM and SSDs?
For RAM it kinda makes sense; others brands can just buy the ICs. But that’s quite an SSD brand to throw away.
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It'd be really funny if the AI bubble popped before they fully shut down Crucial.
So the consumer market is not worth it?
I wonder why they didn't sell the brand to a third party, I guess they don't want to be tied to providing RAM.
Yeah, they don’t want to muddy the Micron brand through association.
I dunno about their flash controllers, but other brands can still buy Micron NAND/flash for SSDs and RAM sticks, as they already do.
They just don’t want to deal with all the expenses/headaches of retail, and all the extra management needed for that. It makes sense. And I can see how this is a convenient time to cut it since they can’t even supply Crucial with DRAM, anyway.