What do you find more rewarding or interesting in Freemasonry?

The study of the rituals, symbols, esoteric meanings, etc? The building/improvement of onesself?

Or the external facets, i.e: meetings, camaraderie, friendships, brotherhood, and charity work?

I know the answer can be both, but what do YOU get out of it? Many join for one or the other, but may only focus on one side.