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australia·AustraliabyZagorath

Tourism Australia accused of breaching its ethical advertising obligations after funding trips for social media influencers who did not flag their resulting content was sponsored

Official article title: Is this an ad? Yes, and your taxes paid for it

I altered the title to more accurately represent the article's thesis statement.   Archive/non-paywall link

Tourism Australia accused of breaching its ethical advertising obligations after funding trips for social media influencers who did not flag their resulting content was sponsoredhttps://www.brisbanetimes.com.au/national/is-this-an-ad-yes-and-your-taxes-paid-for-it-20240109-p5ew11.htmlOpen linkView original on aussie.zone
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Comments2

2 replies

levi
aussie.zone

I am ideologically opposed to this form of advertising.

Commercial enterprises can do what they want but I don't think it's at all appropriate for a public institution.

This stinks.

14
The Barto
sh.itjust.works

Ahh cool, nice use of tax payers money sending struggling entertainer Hamish Blake on a holiday....

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Tourism Australia accused of breaching its ethical advertising obligations after funding trips for social media influencers who did not flag their resulting content was sponsored | Spyke